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Lead capture

Every website form and landing page, feeding one CRM automatically

atomcrm.ai captures leads from websites and landing pages automatically. Each form gets its own private URL; incoming fields are mapped to the CRM; leads are routed to the right person, checked for duplicates and tagged with source and UTM; and a delivery log shows every submission that arrived.

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atomcrm.ai app store highlighting Website Forms and WA Bridge connections
Connect website forms and other lead sources from the App Store.
The problem

Where enquiries are lost today

Forms email someone

Leads sit in an inbox until someone copies them in.

Every landing page is a separate spreadsheet

No single view, no routing, no duplicate check.

Attribution is lost

UTM and click IDs never reach the sales record.

How it works

How atomcrm.ai works, step by step

  1. 1

    Create a webhook

    One private URL per form or landing page, from the App Store or Integrations.

  2. 2

    Map the fields

    Suggest mapping fills it in; test with a sample before going live.

  3. 3

    Route and tag

    Choose source, starting stage and who gets the leads; UTM and click IDs are stored.

  4. 4

    Watch it arrive

    The delivery log shows every submission: captured, duplicate or rejected, with the raw data.

What is included

Everything the team needs, in one CRM

Any form, any tool

Website forms, landing pages, Google Forms, Typeform, Zoho and Wix forms, Zapier or anything that can post JSON.

Duplicate detection

Repeat enquiries are recorded on the existing lead.

UTM and click IDs

Source, campaign, gclid and fbclid stored for attribution and ad conversions.

Routing per form

Distribution rules, one person, a team or a branch.

Delivery log

See exactly what each form sent and what the CRM did with it.

REST API

Documented API and signed webhooks for custom systems.

FAQ

Questions people ask

How do I send website form leads to a CRM?

Create a webhook for the form in atomcrm.ai, paste its URL into the form’s settings, map the fields and test with a sample. Leads then arrive instantly.

Do I need a developer?

Usually not: most form builders accept a webhook URL. A REST API is available for custom systems.

Are duplicates created?

No. A repeat enquiry from the same phone or email is added to the existing lead as a re-enquiry.

Can each landing page have its own routing?

Yes, each webhook has its own source, starting stage and routing.

Keep reading

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Get your team off spreadsheets this week

Import your leads, add your users, set your routing rules. Most teams are live the same day.

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